Archives
5 Data-Driven Retention Marketing Tips
Published: August 17, 2016 // Author: David Moceri
This is often referred to as Lifecycle or Loyalty Marketing that tends to keep customers engaged by simply delivering relevant content. And by doing so, it will increase the Customer… Tags: digital marketing, ecommerce, retention cost, retention marketing, SEO
Grow Your Business with Search Engine Marketing
Published: August 12, 2016 // Author: David Moceri
SEARCH ENGINE MARKETING Search engine marketing is the practice of marketing a business using paid advertisements that appear on search engine results pages (or SERPs). Advertisers bid on keywords that users… Tags: affiliate marketing, digital marketing, local online advertising, Pay-Per-Click PPC, ppc, search engine marketing, Search Engine Optimization
Quick Guide to Improve Your Video Marketing Strategy
Published: August 3, 2016 // Author: David Moceri
Video marketing strategy continues to skyrocket amongst online audiences. In fact, 43 percent more videos were watched online from 2013 to 2014. That’s 38.2 billion videos in 365 days.2 Those are some staggering numbers, and… Tags: digital marketing, search engine marketing, Search Engine Optimization, SEO, video marketing
Do Press Releases Still Have SEO Value?
Published: July 27, 2016 // Author: David Moceri
The most prevalent press releases sites experienced substantial negative effects from the Panda 4.0 update in May this year, which should give you a pretty strong indicator of the quality of content… Tags: digital marketing, online marketing, press release, press releases, search engine marketing, Search Engine Optimization, SEO
Importance of PPC Ad Campaigns
Published: July 20, 2016 // Author: David Moceri
WHAT IS PPC? PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying… Tags: digital marketing, Pay per click, ppc, PPC Ad Campaigns, search engine marketing, Search Engine Optimization, SEO
Improving Your Website’s Customer Retention Strategy
Published: June 29, 2016 // Author: David Moceri
Has your company’s customer retention rate increased, decreased or remained status quo over the past five years? Have you outlined and initiated a formal customer retention strategy? In a study by… Tags: customer retention cost, customer retention rate, Customer Retention Strategy, retention cost, retention marketing
Online Reputation Management: Improve Reputation for Businesses
Published: June 3, 2016 // Author: David Moceri
What You Need To Know About Online Reputation Management Basically, online reputation management is the process of controlling what shows up when someone Googles your name. We’ll show you how… Tags: Online Reputation Management, reputation management
Best Local SEO Trends for 2016: Improve Your Marketing Strategy
Published: May 25, 2016 // Author: David Moceri
What Can You Do Now to Improve Your Local SEO Trends? In the coming year, local SEO trends are going to focus more on mobile marketing than ever before. The… Tags: digital marketing, Mobile Marketing, search engine marketing, Search Engine Optimization, SEO, Social Media
Digital Marketing Essentials for 2016
Published: May 17, 2016 // Author: David Moceri
As a small business owner, YOUR PRESENCE IS WHAT MATTERS MOST be it online or offline, and when it comes to presence So what are the latest and most effective… Tags: B2B Social Media Marketing, Content marketing, digital marketing, online marketing
Automating Your Client’s Online Reviews to Generate More Business
Published: May 10, 2016 // Author: David Moceri
So, how important are online reviews to consumers? Survey says: Very! Let’s dive into some of the most interesting results to learn why consumers are relying on online reviews more,… Tags: B2B Social Media Marketing, online reputation, Online Reviews, social media marketing