Category – Video Marketing

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5 tips for Running an Instagram Campaign

Published: March 16, 2015 // Author: David Moceri

Running an Instagram campaign is a great way to drive fan engagement and create some user-generated content to promote your brand. With over 200 million active users per month and…

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YouTube marketing strategies, tactics, and tools for success

Published: July 23, 2013 // Author: David Moceri

YouTube has made some big changes in the last couple of years. They’ve dialed in their efforts to help marketers by offering new tools and features. These awesome tools and…

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Options for Online Video Ad Viewers Lead to Greater Engagement – eMarketer

Published: July 25, 2011 // Author: David Moceri

Interactive overlays, dismissible pre-roll offer greater engagement. Unlike TV, the internet affords marketers more than just a platform for message dissemination; it provides a channel through which via Options for…

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In-stream Online Video Boosts Brand Recall – eMarketer

Published: July 20, 2011 // Author: David Moceri

Pre-, mid- and post-roll best video ads for brand marketers. Interactive marketers can’t help but look to online video to take advantage of branding potential richer than that for previous…

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Is Mobile Video Viewing Taking Off? – eMarketer

Published: April 6, 2011 // Author: David Moceri

eMarketer helps companies understand the internet by publishing internet market research, statistics and objective analysis on internet marketing, internet advertising, online trends and online demographics. via Is Mobile Video Viewing…

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Figuring Out the Best Fit for Online Video – eMarketer

Published: January 31, 2011 // Author: David Moceri

eMarketer helps companies understand the internet by publishing internet market research, statistics and objective analysis on internet marketing, internet advertising, online trends and online demographics. via Figuring Out the Best…

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Advertisers Demand Proof of Online Video’s Efficacy – eMarketer

Published: November 9, 2010 // Author: David Moceri

Advertisers Demand Proof of Online Video’s Efficacy – eMarketer.

BeatCancer Aiming to Set World Record for Most Social Mentions

Published: October 19, 2010 // Author: David Moceri

Livestrong is hoping to leverage social media for good and beat its own Guinness World Record for “Most Widespread Social Networking Message.” The record was set last year with 209,771…

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Groupon’s Founder on How to Get Super Rich

Published: October 19, 2010 // Author: David Moceri

Groupon founder and CEO Andrew Mason revealed his six tips for creating a successful startup, or in his words, “polishing your turds and getting super rich,” at YCombinator’s Startup School…

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Klout Now Measures Your Influence on Facebook

Published: October 15, 2010 // Author: David Moceri

Social media analytics service Klout, well-known for its Twitter influence measurement scores, has finally launched a version of its platform that determines your influence on Facebook. Klout currently uses various…

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