One thing that makes social media marketing powerful is consumers’ trust in “people like them”�their friends, family and other online…
Consumers Believe in Positive Word-of-Mouth – eMarketer
Many marketers still struggle with the loss of control over their brand that comes with the ability of consumers to discuss them�and have those messages widely disseminated�across social m
via Consumers Believe in Positive Word-of-Mouth – eMarketer.
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